Why SEO -
Simply explained, search engine optimization is the technique of attaining a high ranking in search engines and directories via changes to your sites internal code, textual content, link structure and navigation to make it compatible with the current search engine standards.
Did you know that search engines can't "read" graphics, Macromedia Flash or navigate a framed website effectively? Did you also know that key search words and phrases in your "title tag" (found in the HTML script of your site) and body content are often the most important references that search engines analyze when ranking website's for search relevancy? Optimizing your title tags and the body content for search engines gives you a much better chance of obtaining high ranking keywords or key phrases that you would expect potential visitors to type into search engines to find your site.

